Rocket League launched on Steam on the same day, but it was not tied to a promotional giveaway. Despite PC gamers having to pay for the game, though, powerful word-of-mouth from its console players helped to drive more than 1 million sales at around $20 each before the end of August. According to SteamSpy's data, Rocket League now has around 3.3 million owners on Steam, where it has never been given away for free. Indeed, in terms of paid downloads, PC is the game's leading platform.

And the same effect played out when Rocket League reached the end of its period of console exclusivity, and launched on Xbox One in February this year. Within three weeks, it had sold a further 1 million units at $20 to Xbox owners who had been watching PS4 players with envious eyes.According to Forbes, more than 15 million people have played Rocket League between its launch in and now. In April, it had over 5 million monthly active users.

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